2020 Winners

Best B2B Campaign

Winner: Freshfield & Lancashire County Council – #AskForHelp

Highly Commended: Ellis Whittam – Supporting UK businesses through COVID-19

Best B2C Campaign

Jaywing & KCOM – Bigger Than Broadband

Best Food & Drink Campaign

Silverbean & HelloFresh – Feeding the World

Best Not-for-Profit Campaign

MAG & Facebook & U.S. State Department – Explosive Ordnance Risk Education Pilot

Best Professional & Financial Services Campaign

Plinkfizz & DivideBuy – Black Friday & Cyber Monday

Best Property & Construction Campaign

Serotonin & West Tower – Extraordinary Starts Here

Best Retail (on & off-line) Campaign

Catapult PR & The Used Kitchen Company – Stamps of Approval

Best Sport Campaign

The SEO Works & Cricket Retailer – Bowling a corking 1241% return

Best Tourism & Leisure Campaign

Catapult PR & Langley Castle – English Tourism’s Poster ‘Pearl’

Best Health & Beauty Campaign

Hitch Marketing & Passionate about Sexual Health (PaSH) Partnership – ‘HIV: Let’s sort this together’ campaign

Best Education Campaign

Waterfall & University of Leicester – Main Event

Best Small Budget Campaign – under £50k

Winner: Broadcast Revolution & Just Like Us

Highly Commended: First Internet & Kandy King – Sweet Growth

Best Integrated Campaign

Winner: Ponderosa Agency & Hisense – Say Hi

Highly Commended: LIST & FOUND w/J+D Forecasting – Integrated Lead Gen for Pharma

Best Crisis Communications Campaign

Bupa – COVID communications campaign

Best PR Campaign

Catapult PR & Langley Castle – English Tourism’s Poster ‘Pearl’

Best Direct Mail Campaign

Corecom Consulting – Secret Mission Creative Candidate Attraction Campaign

Best Outdoor Advertising Campaign

Cheetham Bell & Soreen – How Soreen used its loaf to become a millennial favourite

Best Social Media Campaign

Delineo & Penguin Random House – Wham! George & Me

Best Sustainable/Green Campaign

Waterfall & University of Gloucestershire – Who Cares? We Do.

Best Use of Content Marketing

Northern Ballet – Pay As You Feel Digital Season

Best Use of Research or Insight Campaign

One Brand Magic & Pets Choice – Webbox Natural ‘Real Pets, Real People, Real Life’ campaign

Best Digital Marketing Campaign

Stein IAS & Tetra Pak – Nourishing Ideas

Best Search Marketing Campaign

Novi.Digital & Property Data – ‘A partnership to improving business growth brick-by-click’

Best In-House Team

LTE Group

Best Small Agency (up to 30 employees)


Highly Commended: Roland Dransfield

Best Large Agency (31 or more employees)

Big Brand Ideas